Twitter, Mark Cuban, and Biotech Investing
You may not believe your audience is on social media. We have heard this almost weekly for the 3-plus years we’ve been sharing millions of social posts monthly on behalf of our customers. Institutional investors aren’t on social. Health IT isn’t on social. Biotech isn’t on social. Private Equity and VC investors aren’t on social. Those are the categories we serve and our customers each started with that observation. But every political report, sports broadcast, business update or global alert…